How PWAs Could Outrank Native Apps

How PWAs Could Outrank Native Apps

If you are an eCommerce store owner, web developer, or simply someone who is interested in the world of technology, it is essential to know about PWAs, which stands for progressive web apps. The reason for this is that PWAs are making a tremendous impact on the future of technology and the internet as we know it. Progressive web apps are revolutionizing the way we access websites and how we will soon approach native apps, like the ones you download on your iOS or Android devices. 

One common question for anyone who has never heard of PWAs is, “What are they?” A PWA, or progressive web app, is a hybrid of a native app and a website you click on when doing a Google search. There’s much more to them, but that is a simplified definition.

Not only are PWAs making their mark on technology, but they also offer a plethora of benefits. Many people are impressed by their fast loading time and mobile-friendliness. This, in turn, increases user retention rate, making it easier for businesses to keep visitors on their page. Of course, this leads to more sales, which makes many eCommerce store owners, well-known brands, and businesses incredibly happy. If you’re not a developer, a PWA development company in USA can help you to run a progressive web app for your business if these advantages are of interest to you. After all, progressive web apps are cheaper and easier to develop than regular, non-PWA websites, making them affordable and manageable. For marketing purposes, they can be promoted with social media targeting, SEO marketing, push notifications, banner advertising, and more.

The big question is whether or not progressive web apps will outrank or take over native apps. Again, a native app is when you download an app from an app store on your mobile phone. They are developed for a specific operating system. They are not made from HTML coding like PWAs are. A few good examples of native apps include Facebook, Discord, Uber, WhatsApp, Pokémon Go, and much more. Native apps use your device’s full range of features such as your camera, vibration alerts, and GPS. It is installed directly onto your mobile device. It stores the data of the device remotely with cloud-based storage.

Also Read: 4 Ways to Implement OpenAI to Boost Your Web App

Although there is no definite answer yet, it looks promising for PWAs. According to GTECH, “Steve Jobs predicted that PWA will replace native apps and will be able to produce incredible iPhone apps using web technology solely when he unveiled the first iPhone in 2007. At the time, neither the App Store nor the idea of native apps existed.” However, the App Store has been an incredible success.

Luckily, PWAs do offer many advantages. For instance, if your website is mobile-friendly, you can easily convert it into an app, if you’d like. By app, we mean a website. This website is easily searchable on Google, the world’s leading search engine. Because progressive web apps are lightweight, your website visitors won’t have to worry about downloading tens of megabytes of code.

Until the day comes, we won’t know for certain that PWAs are going to outrank native apps. However, it is looking good for progressive web apps, with more and more of them appearing in trusted search engines.

Also Read: How React.JS Is Beneficial For Your Web App Development project?


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